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October 2026 sales calendar: Walmart Deals, Target Circle Deal Days and Prime Big Deal Days

Three big sales overlap this week. Here are the dates each store announced, who gets in early, and the deals we checked against each store’s own price.

The dates

Walmart Deals runs Oct 5–11, 2026, and Walmart+ members get early access. Target Circle Deal Days is Oct 6–7 for Target Circle members, with Circle 360 members starting Oct 5; Target says up to 40% off. Amazon Prime Big Deal Days is Oct 6–7 and is for Prime members. All three dates are from the stores’ own announcements.

Deals we checked this week

At Target, the Cuisinart air fryer toaster oven was $99.99 against $229.99. At Walmart, LEGO Creator’s turtle set was $8.02 against $20.39. Best Buy had Sony’s WH-1000XM5 at $198 — its listed $398 is a comparison price, not Best Buy’s own regular price, and we say so on the item. Touchland’s body and hair mists were 53% off on Amazon on 10/6.

Should you wait for Black Friday?

Black Friday is Nov 27, 2026, and Cyber Monday is Nov 30. If a price this week is already well under the store’s own regular price, waiting rarely wins much. And if something is already selling out in sizes or colors, it may not be there in November.

Black Friday 2026 hub →